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General Motors Company

A long-established automaker bringing Cruise's remaining autonomy work into its personal-vehicle strategy.25

Historical origin
19082
Current issuer incorporated
20091
Common stock
NYSE: GM1

General Motors reaches most families through a vehicle badge rather than its corporate name. Chevrolet, Buick, GMC and Cadillac sit within the same company, but a badge alone says little about what a particular car can do for its driver. GM's place in this directory is the connection between those vehicles, its driver-assistance technology and the changed role of Cruise.356

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An old business and a newer legal company

The business traces its history to William C. Durant, who incorporated General Motors on September 16, 1908 after building up Buick. His approach brought different vehicle businesses together. That history helps explain why GM is a manufacturer with multiple consumer brands rather than one model line or one autonomous-driving product.23

The current listed issuer has a different legal starting date. General Motors Company says it was incorporated in Delaware on July 10, 2009 and began operating after acquiring substantially all the assets of the former General Motors Corporation. Keeping 1908 as the historical origin and 2009 as the present company's incorporation avoids collapsing a major corporate transition into one date.12

Cruise changes the autonomy story

The decisive recent change was the end of Cruise's robotaxi expansion strategy. GM completed its acquisition of the remaining Cruise interests in February 2025. Its annual filing says the robotaxi operation was wound down and the continuing personal-autonomy technical efforts were combined with GM's work in the GMNA segment.45

That makes GM relevant to two different questions. One concerns the history of an operated passenger fleet; the other concerns technology in privately owned vehicles. The first does not prove the second is available, and the end of one business does not mean all driving research ended. The current company profile therefore points readers toward the specific assistance product and the conditions attached to it.56

For Super Cruise, GM's August 2026 explanation is clear about the person in the driver's seat: hands can come off the wheel while the driver continues watching the road and remains ready to resume steering. That responsibility is more useful to a prospective owner than a broad claim that GM makes self-driving cars.6

Does General Motors mean Chevrolet?

Chevrolet is one of GM’s brands, alongside Buick, GMC and Cadillac. This page describes the parent company. The Chevrolet badge on an Equinox EV does not, by itself, identify the precise legal manufacturing company, which remains unqualified in the vehicle record.39

Is Super Cruise a robotaxi service?

No. Super Cruise is assistance for a person driving an eligible vehicle. The driver must watch the road and remain ready to take over. The winding down of Cruise’s robotaxi operation is a separate company history, not a reason to treat a Super Cruise car as passenger-only transport.5610

Does every Equinox EV include Super Cruise?

No. The cited US 2026 equipment information excludes LT1 and makes availability dependent on trim and the required factory packages. Check the exact car’s order and equipment before discussing a service plan or assuming a later software activation is enough.78

Products to explore

GM’s corporate story connects the vehicle brands with the technology. The exact model and system pages carry the practical detail.36

Chevrolet Equinox EV

The electric SUV covered in this directory. Its Super Cruise eligibility depends on the exact model-year, trim and required packages.789

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Super Cruise

Hands-free driving assistance under specified road and operating conditions, with a continuously attentive driver.671011

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Choosing for your household

Begin with a journey you actually make, such as a long highway commute or a trip towing a trailer. Ask which model and equipment package support the function you need, which roads it covers, and what happens when the feature asks you to take over. A technology label should lead to current vehicle instructions and terms, not replace them.6

The same distinction matters when comparing GM with a robotaxi operator. A private vehicle carries ownership, maintenance and driver responsibilities; a passenger service has its own booking rules and operating area. Cruise's history can inform that comparison, but it does not create a current GM ride service or transfer passenger-only capability to the company's retail lineup.56

Read more on Robots in the House

Companies

Explore the makers and developers.

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Equinox EV profile

Check the exact retail vehicle context.

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Super Cruise profile

See driver responsibility and package requirements.

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Vehicles and driving technology

Separate retail vehicles, assistance and passenger services.

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Sources and notes

  1. GM official source

    Current General Motors Company incorporated Delaware July 10, 2009; NYSE GM. Link out only, no quote ingestion. Source checked 2026-10-26, 2026-10-27.

  2. GM official source

    Historical GM incorporated September 16, 1908 under Durant; do not confuse with current issuer incorporation. Source checked 2026-10-26.

  3. GM Q3 2026 earnings release and financial highlights

    Results Overview and unaudited statements, three months ended September 30, 2026. USD millions: revenue 50,015; net income attributable to stockholders 3,335, distinct from common-stockholder income 3,305; EBIT-adjusted 4,106 is non-GAAP. Consolidated General Motors Company and subsidiaries. Source checked 2026-10-26, 2026-10-27.

  4. GM official source

    GM Cruise Holdings LLC wholly owned; future work on personal AV and assistance technology. Source checked 2026-10-26.

  5. Issuer filing at the SEC

    Robotaxi operations wound down after remaining equity acquisition February 2025; ongoing personal-autonomy technical efforts combined into GMNA. Source checked 2026-10-26.

  6. GM: Super Cruise today and what is next

    Hands-free requires attention to road and readiness to steer; not permission to ride as passenger. Source checked 2026-10-26.

  7. OnStar Super Cruise features and vehicle eligibility

    Optional factory-equipped vehicles only; RS option price not qualified. Source checked 2026-10-26.

  8. MY2026 Equinox EV trim comparison

    Only FWD comparison directly operated. Do not silently extend this observed row to every drivetrain. Source checked 2026-10-26.

  9. 2026 Equinox EV product page

    Vehicle brand only, not a legal manufacturer determination. Source checked 2026-10-26.

  10. 2026 Equinox EV Owner Manual, third printing file dated June 10, 2026

    Printed pp.207-209. Driver must watch the road and remain ready to steer, brake or accelerate; hands-free does not make the driver a passenger. Source checked 2026-10-26.

  11. Chevrolet Super Cruise

    Where it works; Why is Super Cruise not working?; service requirement. Conditional MY2026 fitment is separately established; no individual route checked. Source checked 2026-10-26.

We use official disclosures and other identified sources. Company claims are attributed; these profiles do not represent hands-on product testing. Our editorial and AI-use policy.

Product images

Chevrolet Equinox EV

Silver Chevrolet Equinox EV parked beside a white and wood-colored storefront

Image credit: Chevrolet. MY2026 Chevrolet Equinox EV retail image. Silver vehicle shown; exact trim and equipment are unverified. This is not the priced Riptide Blue LT 2 FWD build and does not prove Super Cruise is installed. Image source (opens in a new tab)